By the end of 2019 humans will have consumed another 210 billion bottles of water. 75 million households in Europe mainly consume bottled water despite access to drinkable tap water. Ocean, lakes, rivers and now evee n our tap water is contaminated with microplastics. In most countries, recycling rates have stagnated and, even with recycling, the CO2 footprint of plastic bottles is almost as big as airlines. When and how will this craziness end?
At TAPP Water we believe that the best solution is to offer a better alternative to bottled water. Our mission is to create sustainable, affordable and convenient products that eliminate the need for bottled water.
To accelerate our mission TAPP water has raised €1.8m in its A-round from investors including Blue Water and Yabeo. The money will be used to grow the customer base of TAPP water drinkers and to launch new products in 2020.
“We are very happy about the continued backing and support for our mission. Not only is TAPP a great solution to reduce plastic use, empower individuals to change their consumption habits, and raise awareness on the impact of our everyday decisions. It’s also a great business opportunity. Our goal is to eliminate the need for 10 billion bottles and create a billion euro business within the next 5 years.” Said CEO Rocío Alcocer.
The latest funding round will bring TAPP Water to profitability in 2020 leaving the options open for further expansion.
The core product today is TAPP 2, the world’s first faucet filter with biodegradable refill cartridges. TAPP 2 is the simple, smart, affordable and eco-friendly way to get fresh, clean water at home. It’s designed to fit onto any faucet in less than a minute. Through MyTAPP (app and web) users get insights on filter usage, money saved versus buying bottled water and reduction in plastic waste and CO2. It uses the latest coconut-based micro-filtration technology filtering 80+ contaminants including lead, chlorine, THMs.
The company is also working on the innovative European R&D project TAPP X, a sensor-based water filter to purify and analyze tap water directly from the faucet at home, for which TAPP received funding from the European Commission last year.