Wellth works with insurers and health systems to motivate patient behavior change and better adherence to treatment through the use of behavioral economics. Wellth’s solution is served through an intuitive and painless mobile patient experience that includes daily contextual and personalized nudges as well as quick ‘check-ins’ for daily medications. The company focuses on better understanding and improving patient behaviors in costly chronic diseases where poor patient adherence is a major driver of preventable hospitalizations, readmissions, and other costs including Type 2 Diabetes, Congestive Heart Failure, Cardiovascular Disease, COPD, Asthma, and Behavioral Health.

  • Health

Better Patient Outcomes with Behavioral Economics

Humans weren't designed by evolution to think 'rationally', which leads to poor daily decisions and outcomes when it comes to health. Behavioral economics is a burgeoning field of research with five Nobel prizes, yet it has not yet been deployed at scale in healthcare. I cannot think of any better problem to tackle than scalable behavior change in order to help people live longer, happier, healthier lives.

Matt Loper